10 REASONS TO USE AUGMENTED REALITY FOR YOUR RETAIL BUSINESS

By CHEWED PIXEL STUDIOS One of the first things you learn in retail is how fickle buyers are, and how little time you have to win them over. From small boutiques, to major chains, converting more people from walking by, to committing to buy, is the number one goal. So does Augmented Reality (AR) help … Continue reading 10 REASONS TO USE AUGMENTED REALITY FOR YOUR RETAIL BUSINESS

WHAT UNITY’S (SUPPOSED) UPCOMING IPO MEANS FOR XR

By BENJAMIN SAVAGE So it’s very likely that Unity Technologies (or Unity, affectionately) will be going public in 2020, probably in the fall. How, if at all, will this affect XR development? To get a clear picture and a panoramic view of the situation, let’s start by realizing that over 60% of all XR content … Continue reading WHAT UNITY’S (SUPPOSED) UPCOMING IPO MEANS FOR XR

REVIEW: THE INFINITE RETINA

BY Benjamin Savage It’s not every day that you have the pleasure of reading a good book that makes you say “wow”. And although there are many different flavors of “wow” books out there (my last “wow” book was Contagious by Jonah Berger), there are rarely those which let you peel back the onion and … Continue reading REVIEW: THE INFINITE RETINA